Tesco has relaunched its F&F clothing range online for the first time since 2018.
More than 2,000 F&F clothing products are now available to shop both at Tesco’s website and via its Clubcard app in a move driven by the “growing demand” from consumers to be able to shop the brand online.
Clothing, footwear and accessories will be available online across womenswear, menswear and childrenswear, including seasonal items, school uniform and exclusive collaborations.
Tesco said F&F is currently “performing well with customers” and that the relaunch will make it both “easier” and “more convenient” for consumers to shop the range.
A standard delivery fee of £3.99 will apply to all online orders and express delivery is also available for a fee of £5.50.
Tesco said online orders of F&F clothing are subject to a 30-day return period, and orders can be returned via a courier or in larger Tesco stores for free.
The launch of F&F online has also created 44 new roles within Tesco’s online, F&F and technology teams internally.
Tesco said the launch is exclusively for UK online customers but that it is “listening to consumer feedback” before making any decisions about a further rollout.
Tesco group managing director for home and clothing Katja Ahola Klamkin said: “We are thrilled to bring F&F clothing to Tesco’s website and our grocery and Clubcard app.
“We know our customers love the quality, affordability and style of F&F and this will make it even easier and more convenient to shop the ranges they know and love.”
The news comes after F&F’s dedicated website was shut down seven years ago in 2018 and became exclusive to stores. The F&F range was available online at Next until January 2024.
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