Ted Baker puts itself up for sale following fresh bids

Ted Baker sign shown outside a store in the US

Fashion retailer Ted Baker has launched a formal sales process after receiving unsolicited bids from private equity firm Sycamore Partners and an unnamed third party.

Ted Baker had received two non-binding proposals from Sycamore Partners, but both were rejected because the retailer felt they significantly undervalued the business. The second proposal, which was rejected last week, valued Ted Baker at £253.8m.

The company has now received an “improved proposal” from Sycamore, as well as a bid from a third party interested in the company. Ted Baker did not disclose the value of either of the fresh bids for the business.

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