Primark has settled a copyright disagreement with Superdry owner Laundry Athletics over its alleged copying of one of its leather jackets.
Primark reached a financial settlement with the young-fashion group after it was threatened with legal action over Superdry’s iconic jacket, which had been worn by David Beckham. Primark has paid Superdry an undisclosed sum and agreed never to produce the jacket in question again.
Laundry Athletics founding partner Julian Dunkerton said: ‘We are probably the most copied brand in the UK and these cases are becoming all too frequent. They take up an enormous amount of time and energy to pursue, but they are very necessary and we are determined in protecting our intellectual property. I hope that this sends out a clear signal to other companies who may want to copy our goods that we will protect our IP rights vigorously.’