Next elbows out Foschini with last-minute swoop on Joules alongside founder

Joules store

Fashion powerhouse Next has teamed up with Joules founder Tom Joule to buy the retailer, fending off competition for control from Phase Eight owner Foschini.

Next had considered investing in Joules before it collapsed into administration last month, but Foschini was thought to be the frontrunner to acquire Joules’ assets as late as this morning.

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.