Lefties has launched online in the UK ahead of its debut store opening in Liverpool One next month, Retail Week can reveal.
Consumers can now shop the Inditex-owned value retailer’s women’s, men’s and kidswear ranges, alongside its home collections.
Shoppers can purchase goods for home delivery, and will soon be able to click-and-collect their orders in stores.
The ecommerce platform’s launch comes as Lefties is set to unveil its first-ever store in the UK at the end of August as part of the brand’s international expansion.
The retailer began in 1999 as an outlet for old Zara stock, but in the last decade has established its own design team to create its own collections. It positions itself as an affordable retailer for the whole family.
Lefties has signed a 50,000 sq ft space in Liverpool One and will open a second site in Lakeside Shopping Centre in Essex in early October.
It will also launch inside Gateshead’s Metrocentre in the autumn and an undisclosed fourth location will follow in the new year.
The brand opened its first French store in May, in the newly developed Valvert Croix Blanche shopping centre outside of Paris. Inditex is embarking on an international expansion of the brand following its popularity across Spain and Portugal.
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