Boohoo has asked a Los Angeles court to dismiss a $100m (£79m) lawsuit after it was accused of deliberately offering “fake” discounts.
In the latest of a string of scandals, Boohoo and its two subsidiary brands PrettyLittleThing and Nasty Gal face civil claims that they ran fake sales duping customers into thinking they got a great deal, as originally reported by The Telegraph.
The group is accused of inflating original prices to levels they would never previously have expected customers to pay and then offering big discounts.
One of the three court cases was filed in April, but not disclosed to investors before the group undertook £197m of fundraising in May, further adding to the scandal.
Boohoo has asked the court to dismiss the case on the grounds that, whether they were victims of deception or not, customers were not left “out of pocket”.
Boohoo also argued that those fronting the class action should not be allowed to bring claims for items they never purchased.
The fast fashion group has also been the subject of allegations of modern slavery in its Leicester warehouses over the last few months.
An independent review into its operations was released last week, which found that Boohoo had knowledge of the issues long before they were revealed to the public.
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