Asos launches first-ever rental collection in partnership with Hirestreet

Asos

Pureplay fashion brand Asos has launched its “first-ever rental edit” in partnership with rental marketplace Hirestreet.

Launching today (May 23), the collection features 180 styles that Asos said “focused on women’s occasionwear dressing”.

The styles are selected from Asos’ homegrown brands Asos Design, Edition and Luxe. The edit features “wedding outfits, bridal looks and bridesmaid dresses”.

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