AO.com back in the black as sales soar

AO washing machine

Pureplay electricals specialist AO.com has reported a profit in the first half of the financial year off the back of “strong” revenue growth and greater customer demand.

For the six months to September 30, AO.com said group profit before tax increased to £18m having posted a loss of £5.9m in the same period last year. 

Total sales for the period soared 53% to £717m, while group adjusted EBITDA rose 4% to £28.8m.

The retailer’s German business saw sales boom 85% to £101m, and AO said its international arm was “on track” to be profitable by the 2022 financial year. 

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