DKNY Jeans is to part-anchor the new luxury area at the Trafford Centre in Manchester.

The fashion retailer will open a 3,000 sq ft (280 sq m) store this year on the site previously occupied by Next, which has relocated in the centre. The store will be adjacent to a 5,000 sq ft (465 sq m) Armani store, which is also due to open this year.

“We’re delighted that DKNY is coming to the Trafford Centre,” said Cushman & Wakefield director Martin Acton, who advised the Trafford Centre. “It follows on from getting John Lewis and increasing the brand focus to create an area of exclusive branded retailers. DKNY takes the Trafford Centre to a different dimension.”

Among the fashion retailers at the centre is Vivienne Westwood, which opened its first standalone accessories store there last year.

Ted Baker is also understood to be interested in opening a store and other signings are lined up for later this year. DKNY was represented by Michael Peddar & Co.

The Trafford Centre is also to unveil its homewares section, called Barton Square, this year. Flagship stores will include Marks & Spencer and Habitat. The 200,000 sq ft (18,580 sq m),£70 million development will adjoin the existing centre.