Chief executive, Practicology
The affable former retailer has seen his ecommerce consultancy grow substantially in the past year. Recent clients include Thomas Pink, Dyson and Space NK, and Martin Newman has worked with several other names on this list.
He is making a name for himself in international ecommerce in particular, and is the international judge for Australia’s Online Retailer Industry Awards. He has also delivered masterclasses on aspects of ecommerce to retailers in Australia and the US.
Newman’s rule of only employing people at Practicology who have worked on the frontline of retail marks him out from the agency crowd. His Ecommerce UK networking group on LinkedIn has also spawned several highly successful events. It is testament to his visibility in the market and relationship with his clients that so many retailers turn up.
A frequent commentator in the press on others’ ecommerce developments, Newman is never short of an opinion on either the general trends or ecommerce activity of particular retailers.