Fortnum & Mason posts soaring Christmas sales as customer numbers grow
Fortnum & Mason posted a strong sales performance over Christmas as customer numbers soared. Its success is credited to investment in its Piccadilly flagship as well as its return to ecommerce trading in Europe last year.
Fortnum & Mason reported a 17% increase in sales year on year for the five weeks to December 24, 2023. The double-digit growth is said to be driven by “record” numbers of customers shopping both in-store and online over the Christmas period.
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