Retail sales rise in April as pent-up demand brings shoppers back to store

Bluewater reopening

Retail sales increased last month as shoppers flocked back to bricks-and-mortar stores following reopening on April 12.

Total sales “increased considerably” following reopening, up 7.3% for the month of April according to the BRC-KPMG Sales Monitor. The data has been compared with 2019 in order to enable more meaningful analysis.

Retail sales soared 46.3% on a like-for-like sales basis from April 2019, when they had increased 3.7% from the previous year, as shoppers returned to reopened stores.

Over the three months to April, in which the UK was largely in lockdown, food sales increased 9.9% on a like-for-like sales basis and 10.3% on a total basis.

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