Online sales surge during record November

Online shopping

Online spending has surged during November bolstered by Black Friday promotions.

Online sales grew 16.4% year on year during November, compared with 8% the previous year, according to the latest IMRG Capgemini Online Retail Index figures.

This was the highest growth of the year to date and 54% higher month on month. The average October-to-November growth is around 40%.

Online clothing sales registered the highest growth with a 19.35% increase since November 2016. Health and beauty sales during the period surged 43.9%, and beer, wine and spirits rose 37.3%.

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