Infographic: Great British Bake Off has retailers battling for spend

The Great British Bake Off will help the cooking and baking market grow to £1.1bn in 2016.

The Great British Bake Off returns to TV screens tonight and retailers across the UK will be bidding to cash in on the series.

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.