Data: Winter World Cup to add £269m to 2022 Black Friday spend

Phil Foden, England footballer

The unprecedented winter World Cup is expected to add £269m to this year’s Black Friday spending, though the cost-of-living crisis will lessen overall participation in the Sales event.

Retail sales across this year’s Black Friday are being tipped to reach £1.7bn, boosted by an extra £269m related to the World Cup due to start on November 20, 2022.


Already have an account?

Want to read more?

Register for LIMITED guest access

Register now

Sign up for a month FREE trial

Subscribe now