Interview: Laurence Llewelyn-Bowen on Littlewoods' Facebook TV show

Laurence Llewelyn-Bowen

Littlewoods launched the latest installment of its popular Facebook TV Show Littlewoods Live last week which had nearly 5,000 viewers tuning in. Gemma Goldfingle speaks to one of its charismatic hosts Laurence Llewelyn-Bowen to find out how to the format works and why using social media in retail is crucial in the digital age.


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