Card Factory is the UK’s largest specialist greetings card retailer. Founded in 1997 by Dean and Janet Hoyle with the initial target of opening 500 stores, the retailer now trades through more than 950 outlets throughout the UK.
Selling greeting cards, gifts and party products, Card Factory is pitched at the value end of the market. Its first move online came through the acquisition of personalised card and gift website gettingpersonal.co.uk in 2011. Since then, the core Card Factory website has become transactional as well and also includes the ability to personalise cards.
The retailer has been listed on the London Stock Exchange since its successful IPO at the end of 2014.
Expanding at a rate of around 50 stores a year for the foreseeable future, Card Factory is set to continue to make market share gains at the expense of competitors such as Clinton Cards, Paperchase, Scribbler, Moonpig and others.
Card Factory has been working in partnership with Macmillan Cancer Support since 2006 and has raised over £5m for the charity.
Many people have started the new year with a mission to reinvent themselves. Lose weight, get more organised, find a new job. Which retailers could benefit from adopting a similar approach and what could their reinventions look like?
It has been a festive trading period dubbed by the BRC as “the worst on record”. With this week bringing the departure of a retail boss from one business and a profit warning at another, it does have the markings of a bleak Christmas.
Card Factory has slashed expectations for the year to come and its financial year ending January 2021 following a “softer than anticipated Christmas trading period”.
Card Factory has appointed a former Fenwick executive as its new chief information officer.
Card Factory has recorded a 5% rise in group sales in the year to date and expects profits to meet expectations.
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