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All Christmas adverts articles – Page 14
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OpinionComment: Retailers' Christmas ads - the good, the bad and the ugly
Mid-November and it’s little more than a week since stores were festooned with vampire costumes and we’d all been merrily sending a week’s wages up in multicoloured smoke.
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NewsOddbins launches 'light relief' Mother Christmas marketing campaign
Oddbins hopes to give consumers light relief amid a flurry of emotionally charged festive ads with its Mother Christmas marketing campaign.
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OpinionComment: Has Sainsbury's stolen John Lewis' Christmas ad crown?
Christmas officially starts when department store group John Lewis unveils its festive advert. And this year was no different.
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OpinionComment: Retail’s top line should rise this Christmas
Recent major headlines in retail occurred on the same day, when Marks & Spencer and Primark both revealed their latest trading results, giving an up-to-date picture of the current state of play in the marketplace.
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AnalysisCampaign of the week: M&S's epic ad to charm shoppers to its stores over Christmas
Marks & Spencer’s new campaign is an epic showstopper that should provide enough Christmas spirit to inspire shoppers to visit the retailer over the festive season.
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NewsVideo: The Perfume Shop targets prime time TV with Christmas ad
The Perfume Shop will air its Christmas TV ad this evening and will target prime time shows as it aims to boost its audience.
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NewsVideo: Boots airs Christmas TV ad depicting generous moody teenager
Boots has launched its Christmas TV ad, which depicts a seemingly moody teenager who decides to spread some Christmas cheer.
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NewsArgos teams up with ITV for interactive Christmas campaign
Multichannel retailer Argos has linked up with broadcaster ITV to run a Christmas campaign which it describes as a marketing first.
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AnalysisCampaign of the week: Lidl adverts miss middle-class consumer target
Lidl is targeting middle-class consumers with its first nationwide TV campaign promoting its Deluxe Christmas range.
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OpinionBlog: Tesco's UK marketing director David Wood on the 2013 Christmas campaign
Christmas is my favourite time of year. With just over 6 weeks to go, I am getting very excited and we know many of our customers are already planning theirs too.
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NewsVideo: Marks & Spencer Christmas ad makes debut on YouTube
Marks & Spencer launched its Christmas ad campaign on YouTube and social media on Monday, and it will air tonight on TV during Coronation Street.
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NewsVideo: Debenhams to launch Christmas advert on Wednesday
Debenhams will air its Christmas advert on Wednesday featuring new music star Foxes.
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OpinionComment: Are Christmas adverts worth the time (and money)?
This week John Lewis unveils its Christmas advert, but will it and others like it bring home the festive bacon?
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OpinionComment: The grocery battle heats up as Lidl and Aldi target more affluent customers
Discount supermarket chain Lidl has launched its first television advertising campaign in the UK in its latest attempt to grab middle class shoppers from the likes of Tesco and Sainsbury’s.
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AnalysisCampaign of the week: Shop Direct's Very advert to stand out for festive party goers
Shop Direct’s new eye-catching campaign for its Very brand uses special effects in the setting of an office Christmas party to promote its partywear range in the run up to the festive season.
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NewsThe Range launches Christmas ad as profits rise
The Range has launched a Christmas ad showcasing its ‘surprising’ product quality and prices and full-year profits have soared.
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NewsMarks & Spencer adds fairy tale magic to Christmas campaign
Marks & Spencer has added some fairy tale magic to its Christmas campaign, which features stars such as Helena Bonham-Carter.
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AnalysisCampaign of the week: DFS hopes festive fulfilment pledge will win customers over
DFS promises in its new campaign that it will deliver sofas on time for Christmas, but it is questionable whether this fulfilment pledge will be enough to sway consumers to make such a big investment in the run-up to the festive holiday.
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AnalysisCampaign of the week: Morrisons promotion fails to truly reward loyal customers
Morrisons is the first grocer to launch its Christmas advertising, but this campaign raises a question over whether its festive promotional tactics will work.
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AnalysisCampaign of the week: The Co-operative's new food ad - too festive for some?
The Co-operative Food’s new summer campaign turns seasonal advertising convention on its head with an advert that frames the sunny months as “the most wonderful time of the year”.