Blur bassist turned farmer Alex James has churned his hand at a range of cheese for Asda, but we suspect his years of partying may have taken their toll on his inventions.

The cheeses come in the shape of bread shaped slices, Cheddar Spudsworth Melting Cubes – three cheeses chopped together in cubes to melt in the microwave – and cheddar wedges in tikka masala or tomato ketchup flavours. Damon must be thinking this is a low.