Carphone Warehouse has appointed Steve Blan as retail director to strengthen its UK retail team, as it diversifies beyond its core mobile phone offer.

Blan, who worked at DSGi for 20 years, most recently at its Currys.digital arm, is now responsible for Carphone Warehouse’s sales and service remit at its UK retail division, which includes 781 stores.

He reports to managing director of UK retail Anthony Catterson.

Catterson said: "We are delighted to have appointed Steve as our new retail director. His experience of selling technology products outside of mobile will prove invaluable to us, especially as we move further into the world of wireless technology and services."

Blan said: "While I recognise the success of the Carphone Warehouse brand, I am positive more can be done to strengthen its presence even further on the high street.”

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