All BT articles
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DataFootfall fell sharply in June during record-breaking heatwave
While some sunshine typically encourages consumers to hit the shops, new data reveals that last month’s heatwave has left high streets burned.
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InterviewFootfall: BT Active Intelligence MD on enhancing visitor stats with demographics
Next week, one of the most important stats that the retail industry will be paying attention to is footfall. Steve Wiley, managing director of BT Active Intelligence, which recently became the official footfall provider to the ONS, and talks about how its supply of data from 24 million mobile devices moves way behind logging the number of visitors.