Wal-Mart subsidiary still fighting off Sainsbury's
Asda has clawed back some of the market share it has been losing over the past few months. The latest TNS figures show that the retailer has increased its market share from 16.5 per cent for the 12 weeks to July 18, 2004 to 16.6 per cent in the 12 weeks to July 17 this year.

TNS Superpanel director Peter East said: 'This turnaround may be driven partly by increased levels of price promotional activity.'

However, closest rival Sainsbury's also grew market share over the period, from 15.5 per cent last year to 15.9 per cent this year.

Market leader Tesco experienced 11 per cent year-on-year growth, with its share now standing at 30.4 per cent.

East noted that Somerfield's market share increased to 5.8 per cent, mainly as a result of its store acquisitions.

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