The winners of the Retail Week and Drapers PayPal Etail Awards 2012 were announced at a ceremony in London last night.

Many big name retailers were among the winners of the awards that recognise excellence and innovation in online retail, including Shutl and Aurora Fashions who won Torque Best Use of Innovation and Ocado who won Best Pure-Play Etailer.

Winners

Consumer Choice Award

  • Amazon

PayPal Overall Award for Excellence

  • Childrensalon

Amplience Best Re – design/ Re –launch

  • House of Fraser

Best Use of Marketing

  • BrandAlley UK - The Possibilities Are Endless

Best Use of Social Media

  • ASOS Summer Sale

Success Appointments Best Use of M – commerce

  • Ocado

Best App

  • ASOS.COM

PayPal Best Customer Experience

  • Childrensalon

Torque Best Use of Innovation

  • Shutl/ Aurora Fashions

Best Independent Retailer

  • Chain Reaction Cycles

Clipper Best Multi Channel Retailer

  • John Lewis

Best Pure – Play Etailer – Small

  • A Suit That Fits

Best Pure – Play Etailer – Large

  • Ocado

Zmags International Commerce Award

  • Wiggle