How issues around The Body Shop’s IP will shape its future

Body Shop Bracknell

As The Body Shop’s woes deepen and one of its international businesses after another follows the UK arm into administration, Retail Week takes a look at what role the ownership of the retailer’s IP will play in shaping the brand’s future

The Body Shop may have thought its worst fears came true when it fell into administration in its largest market in the UK in February. Less than a month later, the situation at the ethical beauty chain has only worsened, both at home and abroad – with operations in Europe and North America falling into bankruptcy one after the other.

 

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