Q&A: Fortnum & Mason UK retail director on using real-time customer data to improve the store experience
Fortnum & Mason UK retail director Sean Ghouse and founder and chief executive of TruRating Georgina Nelson speak to Retail Week about real-time customer feedback technology
Fortnum & Mason UK retail director Sean Ghouse and founder and chief executive of TruRating Georgina Nelson speak to Retail Week about real-time customer feedback technology TruRating, which allows retailers to collect customer data at the till via a customisable question on the payment device.
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