Dunelm x Pets at Home: Retail collaborations dreamed up by ChatGPT

Dunelm PAH 1

There’s been a bit of a collaboration drought of late, so we asked ChatGPT to come up with some new retail partnerships and ran the responses through AI image generator Midjourney to see what they might look like. 

Brits love an unexpected product collaboration. From Greggs and Primark to Ikea and Off-White, nothing gets shoppers quite as excited as when two brands they love come together to make retail magic.

But there’s been a bit of a collaboration drought of late, so we asked ChatGPT to come up with some new retail partnerships and ran the responses through AI image generator Midjourney to see what they might look like. 

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