Marks & Spencer and Richer Sounds to pilot concession tie-up

Richer Sounds colleague and customer

Marks & Spencer is to introduce Richer Sounds as a concession partner as part of the ongoing overhaul of its store proposition.

Hi-fi, home cinema and TV specialist Richer Sounds will open a concession in M&S’ York Vangarde Retail Park branch, where M&S frequently tests new ideas.

M&S traditionally only sold its own brands. However, it has recently experimented with a variety of partners as it has sought to revamp trading space in response to changing shopper habits and to enhance its appeal.

 

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