Denmark is the third Scandinavian country into which Specsavers has expanded in just over a year. In April last year, Specsavers acquired the 34-store Blic chain in Sweden, followed three months later by the 19-store Två Blå group. Last month, Specsavers announced it would be opening 21 Specsavers Optikk stores in Norway over the next three months.
Already the third largest and fastest growing optician in the Netherlands, where it has been established for six years, its latest acquisition means Specsavers has 162 stores in mainland Europe, with several hundred new stores planned in the next five years.
'Through this acquisition we'll be able to make a significant cut in eyecare costs for Danish consumers,' said Specsavers chairman Doug Perkins.