‘Consumers are wary of another cost-of-living crisis’

By Erin Brookes2026-07-21T05:30:00

Retailers must give shoppers clear reasons to put purchases back on their lists, and review their own profit and cost structures, advises Alvarez & Marsal’s Erin Brookes

Retailers are likely to be at the sharp end of the economic pain caused by the conflict in Iran this year, caught between spiralling energy costs and waning consumer confidence.

‘Consumers are wary of another cost-of-living crisis’

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