Flash Sales website Secretsales.com has made its first profit after its revenue grew 43% in the quarter ended December 31.

Secretsales marketing campaign

Over the full year, revenue increased 40% to £25.4m, while receipts jumped 37% to £37.6m. The etailer was opened its site in 2007.

In September, the etailer began offering EU delivery and it said it has stepped up its brand portfolio with labels including Vivienne Westwood, Converse, Theo Fennel, Beats by Dr Dre and Stella McCartney lingerie in the second half.

“We have had a great finish to the financial year with strong sales growth and a move into profitability in the fourth quarter.

“Our success in what remains a challenging retail environment is testament to our innovative business model, which is structured to offer great deals for our customers and a discreet, complimentary and highly effective distribution channel for leading brands,” said Secretsales chief executive Nish Kukadia.

“We are equally excited about our prospects for continued strong organic growth in 2015 and firmly establishing Secretsales as the long-term partner of choice for leading premium brands.”