Ranking: the retailers with the greatest estimated media value on their social posts

Woman using smartphone

As the cost of paid social marketing rises, we’ve teamed up with Sprout Social to show you the retailer social media posts with the highest earned media value (EMV). In other words, what the brand exposure of a post is worth in cash.

As the cost of paid social marketing rises, we’ve teamed up with Sprout Social to show you the retailer social media posts with the highest earned media value (EMV), or in other words, what the brand exposure of a post is worth in cash. 

 

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