All Power List articles – Page 4
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AnalysisTata Consultancy Services
As the way consumers shop and interact with retailers shifts - on the web, via their smartphone, on social networks and in store - value conscious shoppers have emerged with more information at their fingertips and new tools at their disposal.
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![Rachel Eyre - Asda - Chief Customer and Digital Officer[99].jpg](https://d53bpfpeyyyn7.cloudfront.net/Pictures/274x183/7/9/0/3127790_racheleyreasdachiefcustomeranddigitalofficer99.jpg_263815_crop.jpeg)





