NRF: Retail in midst of 'seismic change', says Starbucks chief

Retail is in the midst of a “seismic change” caused by technology that is making mobile ‘mission critical’

Retail is in the midst of a “seismic change” caused by technology that is making mobile “mission critical”, Starbucks chief executive Howard Schultz said at the NRF conference on Monday.

 

Already have an account?

Want to read more?

Register for LIMITED guest access

Register now

Get premium access

£5 A MONTH for 3 months

Subscribe now