Next is celebrating 21 years of its Next Directory with a nationwide search for a new fashion model.

The “Make Me a Model” competition, in association with Select Model Management, will be launched by pop star Alesha Dixon and model Paul Sculfor.

Next boasts a long history of famous faces modelling for its home shopping and stores business including Naomi Campbell, Uma Thurman, Yasmin Le Bon and French first lady Carla Bruni, who modelled lingerie for Next’s catalogue in 1989.

The winner of the competition will star in a fashion shoot for Next Directory 2010 and receive £2,000 worth of Next vouchers.