Online marketplace OnBuy is set to become the first marketplace to offer customers rewards for purchases, Retail Week can reveal.
Founder and chief executive Cas Paton told Retail Week that OnBuy is making steps towards offering returning customers rewards for their loyalty as part of its growth strategy.
Paton said: “A growing number of people want rewards when they shop, so one of the things OnBuy is about to do is be the first marketplace to offer customers rewards.
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