After eight years under turnaround private equity firm Sun Capital Partners, Dreams has been sold to Tempur Sealy for £340m in a deal that will bring two industry leaders together.

Dreams has been on a path to improve profitability since 2013, when it tumbled into administration, and has achieved growth every year for six years in a row.

To achieve this, boss Mike Logue brought in a strategy that included replacing all products, bringing manufacturing in house and introducing a customer listening app, Pillow Talk, which has helped it better cater to customers’ needs.