Carpetright has stepped in to sponsor Exeter City Football Club after its previous shirt sponsor Flybe went bust.

The retailer will become Exeter’s main sponsor for three years, starting from the 2020/21 season. 

The deal will also see Carpetright provide funds for the women’s team.

As part of a wider campaign designed to help grassroots clubs across the country, Carpetright will also donate £500 to a sports club each time Exeter City wins a game. Clubs can apply for funding on social media using the hashtag #wewinyouwin.

In a joint statement, Exeter City chair and director of football Julian Tagg, and Nick Hawker, chair of Exeter City Supporters’ Trust, said: “We are delighted to announce Carpetright as our new sponsor. As a company they share a similar ethos to Exeter City with a strong focus on community and it feels like the beginning of a fantastic partnership.

“We know that we are in very uncertain times and many of our fans will be concerned about the impact of coronavirus on their lives, but we felt it was essential to share this important and positive news for our club.”

Carpetright chief executive Wilf Walsh, who was born in Exeter and is a season ticket holder and a member of the trust, said: “We’re pleased to be sponsoring Exeter City FC and we have committed to supporting them for the next three years. The supporter-owned club plays a vital role in the local community and we’re glad to be able to play a part in their continued success.”