What is the endgame of Revolution Beauty and Boohoo’s war of words?

Revolution Beauty bottle

In the weeks since Boohoo publicly announced plans for a hostile takeover of Revolution Beauty, what followed has been a war of words fought on the battlefield of the London Stock Exchange, with each party accusing the other of corporate wrongdoing and “self-serving” behaviour.

As Revolution geared up towards a chaotic AGM where more than half of the board was fired and then rehired, Boohoo’s sudden interests and future plans for the troubled beauty retailer remained unexplained.


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