Store gallery: How Lookfantastic’s new store is enhancing its omnichannel strategy
Lookfantastic, the beauty retailer owned by THG, has opened a second store, which is helping draw trade to the primarily online brand.
The new Lookfantastic store is in Bristol, a city which the retailer said appealed because its “large, diverse population, strong student community and established online customer base make it a natural next step in the brand’s evolving omnichannel strategy”.
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