Nisa has launched a tie-up with Just Eat to launch an on-demand online delivery partnership.

The convenience brand’s customers will be able to order items from local participating Nisa stores for delivery in under 30 mins using the Just Eat app or website.

Available products will range from bread and milk to ready meals, treats and cupboard essentials. Shoppers will have access to branded products, offers and promotions and Co-op own-branded lines.

John McNeill, chief operating officer at Nisa, said: “Nisa stores provide a quick and easy retail offering to communities across the UK so to team up with Just Eat to provide another platform for delivery was an obvious decision to make.

“With home delivery now forming a crucial part of many convenience businesses and making up a core part of the customer offer, we wanted to ensure we were providing our retailers with as many options as possible to increase sales opportunities from this avenue.”

To help independent retailers with the Just Eat rollout, Nisa said it would provide in-store marketing support and access to a dedicated telephone support team.