Primark’s US boss has labelled its Philadelphia location an “important milestone” in its American expansion after the fashion retailer opened its 13th store since entering the country in 2015.

Primark’s newest US outlet will open in the Fashion District Philadelphia shopping mall, bringing the total number of Primark stores in Pennsylvania state to three. The new store will span 34,200 sq ft and looks set to create over 350 jobs. 

The new store is part of the fashion retailer’s continued expansion into the US. Originally focusing on the North-East, Primark stores have opened in Florida and Chicago in recent years, while the retailer has also signed leases for a new store in Virginia, and has plans to open two stores in New York.

The fashion giant Primark currently operates 395 stores in 14 countries. 

Primark’s US president Andy Stewart said: “We are delighted to welcome Philadelphians to our latest Northeast location in the US, bringing Primark’s unique formula of quality fashion, beauty and homeware with an amazing price tag. Our Fashion District store will mark another important milestone in our ongoing expansion in the US and bringing our Amazing Fashion at Amazing Prices to more and more customers.” 

Primark stores have performed strongly since the reopening of stores globally. Primark owner ABF reported that the retailer’s sales reached £3.8bn in the 40 weeks to June 19 2021, with sales in the 16-week period between February 28 and June 19 up more than 200% to £1.6bn.