Rescued fashion retailer Jaeger has extended its consultation to include another 80 jobs on top of the 25 head office roles already under threat.

Jaeger, which is undergoing a review of the business, has put almost a tenth of its staff into consultation.

The 80 jobs under consultation are across head office and retail roles are in addition to the 25 head office roles put under review in March. The latest round of consultations is part of a drive by its new owner Better Capital to turn around the business.

Better Capital acquired 90% of Jaeger in April. Harold Tillman, who previously owned 70% of the business, retained a 10% share and remains as chairman.Jaeger managing director Carolyn Springett said in a statement:

“As part of this review, we are entering into consultation which will put 80 roles across the business at risk of redundancy. 

This action is very regrettable but is essential to enhance the competitiveness of the Jaeger brand both in the UK and internationally. Following a challenging period, the company is committed to making a significant investment in the Jaeger brand across the key areas of product development, marketing and PR, ecommerce, retail operations, systems and supply chain.”

In the year to February 28 2011, Jaeger made pre-tax profits of £772,000, down from £2.22m in the previous year. Revenue fell 10% to £94m.