Fanatics strikes exclusive partnership with DP World Tour and Ryder Cup
Fanatics has struck a new multi-year partnership with The European Tour Group to become the exclusive retail partner for the 2027 Ryder Cup, Retail Week can reveal.
Under the agreement, Fanatics will also become the exclusive operator of the DP World Tour Store and the European Ryder Cup store. It also gives Fanatics the right to create new ranges of officially licensed Ryder Cup Europe, Ryder Cup match, and DP World Tour products.
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