Analysis: After a profits surge, why is Asos cautious as golden quarter kicks off?


While Asos’ profits and sales surged as it navigated the pandemic in recent months, the retailer has warned that the next few months may not be quite so rosy

“The pandemic probably brought 10 years of digital disruption into the space of just a few months,” says Asos chief executive Nick Beighton as he assesses the fashion etailer’s last financial year.


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