Currys boss Baldock: No justification for more Covid trading restrictions on retail

Currys chief executive Alex Baldock

Currys chief executive Alex Baldock believes there are almost no circumstances in which further trading restrictions should be imposed on retailers as the latest Covid variant takes hold. 

Baldock said that he is ready to fight for Currys right to continue trading if the government seeks to strengthen rules further following the newly imposed Plan B regulations that have come into force, including a return of wearing masks in stores and guidance to work from home. 

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.