John Lewis has unveiled its second collaboration with premium British menswear brand Labrum.

The 35-piece range, which launches today in selected stores and online, features a mix of denim, tailoring and separates.

Logos and symbols also feature heavily throughout the collection, which John Lewis said has been designed for versatility and carries a more relaxed, casual feel.

Bespoke cowry shell jacquard, the classic Nomoli and meaningful Adinkra symbols that represent West African culture are another prominent aspect of the range.

The collection also introduces several categories for the first time, including woven leather loafers, embossed logo leather bags and patterned cushions.

They sit alongside returning favourites from John Lewis x Labrum’s first tie-up, such as the silk scarf, denim co-ord and knitted tank.

Prices start from £39 for accessories and go all the way to £399 for the hero leather jacket. The collection is available to purchase on the John Lewis website or its stores in Oxford Street, Stratford and Peter Jones in London, as well as the Leeds and Manchester Trafford shops.

Labrum founder Foday Dumbuya said: “For me, this partnership is about the meeting of cultures and craft. 

“Labrum has always told stories through clothing, and working with John Lewis has allowed us to expand that language beyond apparel into objects for everyday life. 

“From the Nomoli to Adinkra symbols, each detail reflects heritage, movement and exchange, a reminder that when cultures come together, something beautiful is created.”

John Lewis head of menswear design James Hawkes added: “Following the incredible success of our first collaboration, we are so excited to be back with a second collection that truly pushed the boundaries of our partnership.

“It is particularly thrilling to see pieces from the range debut on the Labrum runway at London Fashion Week, giving our customers a first look at these designs on a global stage a month before they land in-store.

“We have focused heavily on tactile, bold textures and relaxed silhouettes this season, and expanding into footwear and accessories allows us to offer a cohesive ‘total look’ that our John Lewis x Labrum customers will love.”

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