Data from Barclaycard, which processes almost half of the UK’s debit and credit card transactions, found that 71% of Brits now use click and collect when ordering online, with nine in 10 retailers highlighting it as their fastest-growing delivery option.

But 30% of customers who failed to pick up orders said they opted not to do so because of the “hassle” involved when collecting their parcels in-store. They instead prefer to wait for a refund and re-order goods for home delivery.

Other reasons cited by shoppers for not picking up click and collect orders included long wait times, poorly staffed collection points, struggling to find the click and collect desk and having to pay for the service.