UK consumer confidence falls ahead of festive season

Shoppers walking down a wet high street

UK consumer confidence took a fall of nine points in October as the cost-of-living crisis continues to exert “acute pressure for many customers” ahead of the festive season.

The overall index score for consumer confidence saw a dramatic fall of nine points to -30 in October, bringing the overall score back to the same level as July this year, according to the latest GfK Consumer Confidence Index.

All five indexes measuring consumer confidence were down compared with last month as customers face fierce headwinds during the cost-of-living crisis. 

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