Technology giant Microsoft is to close all 83 shops globally and focus on selling online instead.
Microsoft, which opened a UK flagship a year ago at London’s Oxford Circus and launched shops in a bid to compete with Apple stores, took the decision as its digital proposition grows.
However, the technology business looks likely to maintain some sort of presence on Oxford Circus. It said it would ”reimagine spaces that serve all customers, including operating Microsoft Experience Centers in London, NYC, Sydney and Redmond campus locations”.
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