Grocery sales surge driven by promotional and wellness spending

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Source: Getty Images/iStock/Tom Werner

Take home grocery sales in January jumped, driven by a surge in customer spending on promotional products and on healthy food and alcohol-free drinks.

For the four weeks to January 26, grocery sales rose by 4.3% while grocery price inflation slowed to 3.3% over the same period, according to Kantar’s grocery market share data.

 

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